In our digital age, 90% of your Birthday Wishes will be A. Via text or B. on Facebook. If you do get a card, it’s either from your Aunt Barbara in Australia that arrives three weeks late or from your Nan with a fiver in it. The thing is, our lives are complicated and sometimes there just isn’t a card with the right words. Especially when it comes to modern day relationships and all the uncomfortable moments in life: when you fall out with your best friend or your colleague gets fired.
That was before we came across Emily McDowell. Emily is a talented illustrator that launched her entire business from the success of one Valentines Card.
The Valentines Card that started it all was for people who had recently been seeing each other, who didn’t want to ignore Valentines Day but also didn’t want to make a big deal out of it. The card spoke about Valentines Day in a way that wasn't yet represented in the Greeting Card World. Emily McDowell’s mission is not just to make cards but to “identify universal, emotional truths and observations on being human, and turn them into products that speak to people.”
If you take a look at her website, you’ll almost be worried that she has been reading your diary and turning your thoughts into anything from calendars to mugs. Her wit and talent for the unspoken word is making us and a lot of others go back to well-mannered way of card sending.
Take a look at our favourites and we are sure you can agree that you could have used each and every single one of them.
Looking for something red to wear? Shop it here
(*BuyMyWardrobe is a fashion resale marketplace for buyers and sellers of pre-owned designer fashion.)